Friday friday friday

Hey hey hey!
How nice isn’t it that it’s Friday today? So nice.

First week in school done.

I’ve spent the entire day at my internship, today I mostly sent emails to press contacts for the brands that are doing shows at London & New York fashion week in regards of sponsoring their shows with make up and make up artist from a brand the agency represents! Who knew that emailing could take that long? But it was fun, I also did a little #hashtag tracking from an event they hosted during London Fashion Week Men’s.

When I got of work me and Vicki met up at Piccadilly Circus and went for some dinner and drinks and now we just got back to our flat, I’m catching up on Trumps inauguration and Vicki is reading this while I’m writing it. I’m going to do an interview with her when I’m done posting this so stay tuned!

16196645_10154323377067217_1404249730_o 16176608_10154323377907217_672287002_n


The intern

So lats week I scored a internship at Forward PR here in London, it feels amazing and I’m so exciting about working there. I’m gonna spend two days a week at their office near by Piccadilly circus. I had my first day yesterday and everyone was so sweet and nice so it feels really, really good.

This week school started again, also very exciting! This semester I’m taking creative directions for fashion media, styling, marketing, journalism, PR and social media & online communication. So far I’ve had my first classes in everything except journalism and social media and I must say I’m very happy with the introduction, they all feel very inspiring and interesting (ask me again in March when I’m in the middle of deadlines and final presentations.. JK)

Now I’m going to unpack the rest of my stuff, we moved in to our flat last Monday but since they days has been pretty hectic I still have some things left in my suitcase. We left Chelsea for our new neighborhood Marleybone, very central, very posh. I feel a little misplaced but I can’t complain though, it’s lovely to just have a 15 minute walk to school!

Festival styling

as a part of my fashion styling glass we got a group assignment to do a styling based on a summer trend and my group who consisted of me, Ardijana and Aza choosed the bohemian festival trend.

It was really fun to work as a team, Aza and Ardi ar such sweet girls so it was a pleasure working with them. We had the shoot on our school and it was a great day!

My first ever styling assignment

The first request I ever got as a stylist was when I was still in school. It was for a make up artists named Sara’s final exam. The model was so pretty and Sara is really talented.

I didn’t get a moodboard for this job, but the MUA sent me a few pictures from Pinterest that she liked and this is my interpretation of them.

I came up with three different looks, unfortunately all the shoes I brought were too small so I had  to borrow one of the assistants shoes for the full body pictures, other than that I like the results of it considering it was the first “real” styling I ever did. I think the closeups are really nice!



My summer must haves

summer essentails

Here it is! My 2016 summer board . Since I’m going on my vacation in two weeks I wanted to create a moodboard of summer essentials. So here’s what’s on it. I LOVE to switch all body butters and lotions for oils in the summer and the honey bronze body oil from The body shop also leaves the skin whit a really nice glow which is a huge bonus. The Earin rose oil leaves the skin on your face hydrated and has a lighter feeling then a face cream. The Clean edp is my perfect summer scent, it’s fresh and citrus-y and that’s how a summer should smell according to me. It’s important to protect your lips as well as your skin from UV-rays, this lip balm from supergoop! SPF 30 gives a cooling sensation on the lips as well. AND even though it’s not on my board, don’t forget to use SPF to protect yourself from the sun and remember to drink plenty of water!

As I mentioned in my summer list I wanted a pair of slippers and I think the Adilettes from Adidas are so nice, they’re sporty yet cute.  I also wrote about reading more books and Dana Thomas book Delux is the first one I want to start with. Then we have a really beautiful beach look and THE most fabbeach bag.

Now I can’t wait to head of to the beach!!!!!

The seventies styling

When I was a student at School of Fashion Industry we had a class in fashion styling. We were supposed to make a fashion editorial for a Norwegian magazine called Det Nye. Det Nye has a target audience consisting of girls in the age of 15-35. I would say that it’s best compared to Cosmopolitan. The fashion editorials in the magazine are very “girl next door” and the outfits are easy to understand and recreate for yourself.

Since I’m Swedish I wasn’t familiar whit this magazine and I had never red it before. So I did A LOT of research on the magazine to understand what kind of message they wanted to send out. I tried to map the brands, prices and styles so my styling would appeal the readers.

Our editorial was supposed to be about trends for S/S 15 and I choosed to work with the 70’s trend. I got very inspired by the collections from House of Holland, Gucci, Paul & Joe, Acne Studios and Chloe. Then it was time for research research research again ( I love the research part!!). And then I did some moodboards.


This is my mood-moodboard, I wanted the model to look confident and natural without any extreme poses. I also thought this reflected the magazine and the readers well since it’s easy yet beautiful.


For hair and make up I got inspired by Bottega Veneta who showed a bold lip and brown eyeshadows during their S/S 15 fashion show. I loved the bohemian curls which I saw at Chloé and Etro. Once again I kept it quite simple and easy but with a glamorous twist.


And after hours of research I finally was able to put together my ideas and this is my styling moodboard. I wanted to work with patterns, suede and denim and do a modern interpretation of the typical 70’s silhouettes and styles.

Then it was time to get to work, I found the perfect team to work with and a beautiful model. The results came out great and I got an A on my exam. This is how it all came out:


To see more of my previous work check out my portfolio here.